Free SEO tools to help you grow

your traffic

Audit your site, track keyword rankings and AI visibility, analyze traffic

and domain authority, discover high-value keyword and topic ideas,

generate sitemaps, and more, all in one place.

SEO Checker

Get a clear view of your website’s SEO health and uncover practical ways to improve rankings, performance, and organic visibility.

  • Review on-page, off-page, and technical SEO factors

  • Check page speed and Core Web Vitals

  • Receive clear, actionable recommendations you can implement right away

Analyze Website

Website Authority Checker

Check any domain’s authority to understand its true SEO strength. Compare your site to competitors or vet potential link-building partners with confidence.

  • Review backlinks, traffic trends, and spam signals

  • Gauge a domain’s ranking potential

  • Find solid link-building and outreach opportunities

Check Domain Authority

AI Search Visibility Checker

See how visible your brand is across ChatGPT, Perplexity, Gemini, and other AI platforms where millions now look for answers.

  • Monitor your brand presence across leading AI platforms

  • Spot both linked and unlinked mentions

  • Compare your AI visibility against competitors

Check AI Visibility

AI Overviews Visibility Checker

See how your brand shows up in AI Overviews and uncover ways to improve visibility in Google’s AI-powered search results.

  • Track your brand’s presence in AI Overviews

  • Compare how competitors are positioned

  • Discover high-impact query opportunities to boost visibility

Check AI Overviews Visibility

Keyword Tool

Find the exact keywords real people use on Google to bring in more traffic and reach the right audience.

  • Discover closely related search terms

  • Generate fresh keyword ideas

  • Review key metrics like search volume and competition

Find Keywords

Keyword Search Volume Checker

See how often real people search for any keyword on Google so you can plan your SEO strategy with real data.

  • View both local and global search volumes

  • Evaluate keyword difficulty and search intent

  • Use search volume and CPC insights to guide SEO and PPC campaigns

Check Keyword Volume

Keyword Rank Checker

Check keyword rankings on Google for any website, in any location. See exactly where a site ranks for specific keywords or uncover the top terms driving its traffic.

  • Check rankings for target keywords

  • Analyze competitor positions and the SERP landscape

  • Identify top keywords and pages driving traffic

Check Keyword Rankings

Keyword Checker

Analyze any word or phrase to uncover detailed keyword data and SERP insights. Use it to sharpen your strategy and focus your SEO efforts where they’ll have the most impact.

  • Check keyword difficulty and competition

  • Analyze monthly search volumes

  • Assess search intent and CPC

Check Keywords

Backlink Checker

Discover the top backlinks pointing to any website and evaluate their quality. Spot new opportunities and strengthen your SEO strategy with data you can trust.

  • Find out who’s linking to your website

  • Analyze competitor backlinks

  • Identify opportunities to strengthen your backlink profile

Check Backlinks

Website Traffic Checker

Analyze any website’s traffic to understand where visitors come from, which pages drive the most growth, and where new visibility opportunities exist.

  • See detailed traffic insights for any website

  • Identify top-performing pages and keywords

  • Find opportunities to improve your visibility

Check Website Traffic

SERP Checker

Check the Google search results page (SERP) for any keyword, in any location, so you can make smarter, data-driven SEO decisions.

  • See unbiased, unpersonalized search results

  • Find SERP features to optimize for

  • Choose from 140+ locations

Check Domain Authority

Plagiarism Checker

Protect your content’s integrity and credibility with an easy-to-use plagiarism checker that quickly flags duplicate or copied text.

  • Compare your text to a vast range of online sources

  • Spot potential duplicate or unoriginal content

  • Access clear, detailed similarity reports to improve SEO

Check for Plagiarism

Google SERP Simulator

Preview how your page title, meta description, and other key elements will appear in Google search results before you hit publish.

  • Optimize titles and meta descriptions to boost click-through rates

  • Ensure your content meets character and pixel guidelines

  • Visualize exactly how your page stands out on search pages

Simulate SERP

Sitemap Generator

Generate an XML sitemap for your website to help search engines crawl your pages more efficiently and strengthen your overall SEO.

  • Generate complete XML sitemaps

  • Improve indexing by search engines and LLMs

  • Ensure all important pages are discoverable

Generate Sitemap

Competitor Finder

Instantly uncover your top competitors in Google search and get a clear view of the competitive landscape around your keywords.

  • Reveal your top ten competitor websites

  • Assess keyword and traffic overlap

  • Compare search visibility performance

Find Competitors

Semrush One

Win every search, from traditional SEO to AI discovery.

Start free trial

AI Visibility

Grow your visibility in AI search tools like ChatGPT and Google's AI Mode.

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